Jake and I had a lot of fun with this one and you're going to want to tune in.
If you are a consumer of shoes and apparel, this episode is a must listen! Jake brings his years of experience in writing and his credentials as a coach into his work every day.
You might find that shoe and apparel reviews are hard to filter through because you never see anyone actually use the product for its intended purpose, Jake has created something better. Perhaps you notice the reviews you've seen don't reference the features that might be helpful for specific tasks. It might appear like all the reviews you've seen in the past are incentivized so you don't feel like you can trust anything anymore. Jake is changing the game!
Learn about the importance of being able to back up the context of content as a means to raise the standards of the industry. By supporting content that's created with integrity, we get more resources that can make things easier as fitness professionals.
If you listen, be sure to share it on social and tag @bsimpsonfitness on IG!
Don't forget to leave us a review on Apple Podcasts.
About Today's Guest
Jake Boly is the Founder of That Fit Friend, a training shoe and apparel resource, and a Certified Strength and Conditioning Specialist based in Denver, Colorado. He holds a Masters in Sports Science and a Bachelors in Exercise Science.
He has two dogs, he was a college cheerleader that won two national championships, and he's danced shirtless on Live with Regis and Kelly.
Learn more about Jake Here!
https://www.instagram.com/jake_boly/
https://thatfitfriend.com/
https://youtube.com/c/jakebolytraining/
Join the Facebook community!
Are you a new fitness entrepreneur looking to attract clients? Maybe you're looking to dial in your messaging? Or perhaps you're experienced and looking to scale your business?
Head on over to Facebook, and request access to my Online Marketing for Fitness Professionals group. Post an introduction about yourself, ask some questions, or let us celebrate your wins with you.
BSimpsonFitness
Links & Coaching Opportunities
PT Profit Formula Jumpstart - a step-by-step proven process to generate consistent 10k Months in 30 Days with just a handful of followers and without sleazy sales. https://www.bsimpsonfitness.com/jumpstart
PT Profit Accelerator - a 6 month coaching mastering with both 1:1 custom support and community mastermind to start and scale a profitable multi 6-figure business and beyond.
https://www.bsimpsonfitness.com/ptprofit
30 Day Done for You Content Planner- FREE
Attract, connect, and covert pre-sold leads so you can sell without selling.
https://www.bsimpsonfitness.com/calendar
The Complete 10k Per Month Blue Print - FREE
Finding the Perfect Athletic Fit with Jake Boly